The Model casting call for the Africa Fashion Week Nigeria 2017 would
go down in history as one of the biggest of its kind in sub-Saharan
Africa. As early as 8 am on Friday 27 April, hundreds of aspiring models
for the AFWN had already gathered in groups with their agents. It was a
massive turnout which provoked discussions among those present at the
Women Society Skill Centre, Lekki, venue of the casting.
Sola
Olabisi, a fashion photographer, who attended the shows last year, said
he was not surprised that the turnout of models jostling for Africa
Fashion Week Nigeria platform is record breaking because the organizers
have a way of putting up remarkable shows while promoting Africa fashion
to the rest of the world.The models want identify with the growth and
reputation of the brand.
AFWN casting team had on board, AFWN Head
of Production, Bayo Hasstrup, AFWN Chief Operating Officer, Aiki
Odiawa, Eke EKE Group Merchandising Officer Daviva, Mr Jide Adedeji the
head stylist, Mr Zuby Enoma AFWN hair director and Mr Barrectt
Akpokabayen the official photographer. The team went through rigorous
session after session before final selection of 70 models.
The
model casting is part of build up towards the AFWN 2017 that will come
up between June 3 & 4 at the National Arts Theatre, Lagos. The
organizers had two iconic shows in April as pre-events shows. The first
one took place at the National Theater, while the second one was at the
Tinubu Square, Lagos. The iconic shows held at historic veues, as a way
of blending the creativity of designers with the richness of our
cultural heritage of Lagos.
The Founder of Africa Fashion Week,
Ronke Ademiluyi said she was overwhelmed by the large turn of models who
aspire to join the fashion week every year. “The platform keeps growing
every year with remarkable shows. We are not going to relent.That is
why government and multinationals should support us. AFWN is more than
entertainment. We add economic value to African designers on our
platform with our creativity every year.”
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